7 Best Metricool Alternatives in 2026

Postqued is the best Metricool alternative for most teams: you get unlimited posts on all 10 platforms, revision-aware approvals, and REST API plus MCP access from $9/month, with a 7-day free trial. Metricool charges $10/month per X account and keeps its API on Advanced and Custom. Postqued includes X and the API on every plan.

Metricool still wins when ad reporting, competitor analysis, or SmartLinks drive the purchase.

What are the best Metricool alternatives?

Product Starting price Best for Main limit
Postqued $9/month Publishing, approvals, API and MCP Analytics on 5 networks
Buffer Free; paid plans per channel Simple queue for a few channels Cost grows with channel count
Agorapulse $79/user/month billed annually Inbox, moderation, and reports No free plan; API on Custom only
Sprout Social $79/seat/month billed annually Customer care and governed reporting Per-seat pricing and add-ons
Iconosquare Limited free plan; regional paid pricing Analytics and competitor reporting API on Excel and Custom
SocialBee $29/month Evergreen categories and recycling No public REST API
Publer Free; paid plans per account Bulk scheduling and recurring posts Cost scales with accounts

How much does Metricool cost?

Metricool’s pricing page lists four plans:

  • Free: one brand, 20 scheduled posts per month, 30 days of analytics, five competitor profiles. No LinkedIn or X.
  • Starter: $25/month or $20/month billed annually for five brands. Adds LinkedIn, unlimited publishing under fair use, longer analytics history, and reports.
  • Advanced: $67/month or $53/month billed annually for 15 brands. Adds roles, approvals, team and client management, custom report templates, Looker Studio, the API, Zapier, and Make.
  • Custom: tailored limits, with API access.

MCP is available on every plan including Free. The API is available only on Advanced and Custom. X is a paid add-on at $10/month per connected X account. An Advanced Analytics add-on extends Metricool Studio and campaign dashboards.

A team with five brands that needs approvals and the API has to move from Starter to Advanced, and every X account adds $10.

1. Postqued: best for publishing, approvals, and automation

Postqued official website

Postqued fits teams that use Metricool mainly to schedule and approve posts. X, LinkedIn, and every other supported network are included with no per-account add-ons. It publishes to TikTok, Instagram, YouTube Shorts, Facebook, LinkedIn, Pinterest, Threads, Bluesky, Mastodon, and X with unlimited posts, including X posts with up to 4 images or a GIF and TikTok photo posts up to 35 images.

Approvals are revision-aware: the approved snapshot is what publishes. You can invite external reviewers by email. The Engagement Inbox handles comments and replies on Facebook, Instagram, Threads, X, LinkedIn, and Mastodon. Analytics cover TikTok, Facebook, Instagram, Threads, and YouTube.

Every plan includes the REST API and an MCP server with 62 tools. The publish API supports dryRun validation and dispatchAt scheduling, and an Idempotency-Key header prevents duplicate publishes when you retry. Scripts and AI agents can draft, validate, and schedule posts without a plan upgrade. A first comment can go out on Instagram, Facebook, Threads, LinkedIn, X, and Mastodon.

Five brands with one X account each cost $75/month on Metricool Starter, before approvals; Postqued Creator covers 20 accounts, X included, with approvals for $29. Solo is $9 for 5 accounts, Pro $49 for 30 with unlimited seats, and Agency $199 for unlimited accounts. Every plan has a 7-day free trial.

Postqued does not offer ad reporting, social listening, or competitor tracking.

See Postqued pricing or compare Postqued vs Metricool.

2. Buffer: best for a straightforward publishing queue

Buffer official website

Buffer organizes work around per-channel queues. The free plan covers three channels with 10 scheduled posts each. Essentials is $6 per channel monthly ($5 billed annually), and Team is $12 ($10) and adds permissions and approval workflows.

Buffer documents a GraphQL API with plan-based access and limits. It does not cover paid-ad data, competitor tracking, or cross-brand reporting. Check Buffer’s pricing with your real channel count.

Choose it when you manage a modest set of channels and want the cleanest queue. Agencies with many profiles should compare per-channel totals against flat-priced tools.

3. Agorapulse: best for inbox-led social operations

Agorapulse official website

Agorapulse combines publishing with a social inbox, moderation, assignments, listening, and reporting. It has no free plan; it offers a 30-day free trial.

  • Standard: $99/user monthly or $79/user/month billed annually
  • Professional: $149 or $119
  • Advanced: $199 or $149

Each plan includes 10 social profiles. The Reports open API is available on Custom only, per the pricing page.

Choose it when your team spends more time routing and resolving conversations than reading post charts. Price it by the number of operators who need seats.

4. Sprout Social: best for governed reporting and customer care

Sprout Social official website

Sprout Social combines publishing, permissions, an inbox, analytics, customer-care workflows, and enterprise controls. Essentials starts at $79 per seat per month billed annually. Standard, Professional, and Advanced add workflow and reporting features. Listening and Premium Analytics are separate products or add-ons.

Per-seat pricing makes it costly for a small publishing team. Compare Sprout Social’s plans with your required seats and add-ons.

Choose it when social, customer care, and reporting teams must work in one system. A five-seat Essentials team pays $395/month billed annually before add-ons.

5. Iconosquare: best for analytics and competitor reporting

Iconosquare official website

Iconosquare covers publishing, dashboards, competitor benchmarks, reports, listening, and collaboration across eight networks. A limited free plan follows the 14-day trial. Paid prices vary by region and currency.

Launch includes five profiles, one user, and 100 scheduled posts per month. Scale adds unlimited posts, more users, campaigns, benchmarking, and collaboration. Excel adds API access, white-labelled reports, and unlimited analytics history. See Iconosquare plans in your currency.

Choose it when reporting depth is why you want to leave Metricool, not the brand-based pricing. Watch Launch’s 100-post monthly cap if you publish daily across several profiles.

6. SocialBee: best for evergreen content categories

SocialBee official website

SocialBee schedules by category. You sort content into themes, set a schedule for each, and recycle evergreen posts. Bootstrap starts at $29/month for five profiles. Accelerate and Pro raise profile, workspace, and user limits.

It does not replace Metricool’s ad analytics or competitor reporting, and it has no public REST API. See SocialBee pricing.

Choose it when you want a library of posts to return on a controlled cadence. Accelerate adds approvals, which Metricool reserves for Advanced.

7. Publer: best for bulk scheduling and recurring posts

Publer official website

Publer combines scheduling with CSV bulk upload, RSS feeds, recurring posts, and recycling. The free plan works for testing. Paid plans are priced by connected accounts and team members, so the checkout total matters more than a headline price.

The API is on Business and Enterprise only, so price those tiers if you plan to integrate. Use Publer’s plan calculator with your real account and user counts.

Choose it when production volume and repeatable queues matter more than Metricool’s measurement suite.

How do you choose a Metricool alternative?

  1. List each brand, network, X account, user, and client reviewer.
  2. Mark which analytics, competitor, and ad reports your team actually opens.
  3. Separate inbox needs into comments, DMs, reviews, and listening.
  4. Recreate one post of each important format on a test account.
  5. Confirm which plan includes API or MCP access if you automate.
  6. Export historical reports before cancelling Metricool.

Which Metricool alternative should you choose?

Postqued is the best choice for most teams: unlimited posts on 10 platforms including X, approvals, and API plus MCP access from $9/month. Pick Iconosquare if analytics depth is the core job, Agorapulse or Sprout Social for inbox-heavy teams, Buffer for a small queue, and SocialBee or Publer for recurring content.

Primary sources

Keep X without add-ons on Postqued Creator at $29/month, starting with a 7-day free trial: See Postqued pricing.

Frequently Asked Questions

What is the best Metricool alternative?

Postqued is the best Metricool alternative for most teams because it includes X, LinkedIn, and eight other platforms with unlimited posts, revision-aware approvals, and REST API plus MCP access on every plan, starting at $9/month with a 7-day free trial.

Does Metricool have a free plan?

Yes. Metricool's free plan covers one brand, 20 scheduled posts per month, 30 days of analytics, and five competitor profiles. LinkedIn and X are not included.

How much does Metricool's X add-on cost?

Metricool's pricing table lists the X add-on at $10/month for each connected X account on paid plans. Postqued includes X on every plan at no extra cost.

Which Metricool plan includes API access?

Metricool's API is available only on Advanced and Custom. MCP is available on every plan, including Free. Postqued includes both the REST API and MCP on every plan.

Can I transfer scheduled posts and analytics history from Metricool?

No. Queued posts and analytics history do not transfer automatically. Export the reports you need, recreate a small batch of posts, and check each connected account before cancelling.